colour fading in posters

Sven · October 2015

Are there colors that fade faster than other colors? If i had a poster with the primary colors exposed to sun what color would fade first or more so than the other colors? Old printing vs new? Stone litho vs offset? Factors also?

Charlie · October 2015

Purple goes first...

Paul · October 2015

Anything Red based, I think..

Matt · October 2015

Red definately

Charlie · October 2015

Ever hear about the purple signs at Disney World???

Matt · October 2015

No?

Charlie · October 2015

So Michael Eisner's wife wanted all the signs leading into to Disney World to be purple... Not a big deal right??? Except that there weren't a lot of purple sheeting (plastic for making the signs) but she wanted it anyway... But after only a couple of years all the signs had faded so badly they had to replace them all costing lots of money... It wasn't until the early 2000s the 3M finally came out with purple sheeting that didn't fade... I worked on the research project that tested the sheeting for our transportation agency. Got the Eisner story from a behind the scene transportation tour...