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Orange Mad Max

A rumour has been going around for a very long time that only 75 - 100 orange one sheets were printed, which seems convenient and advantageous, yet appears to have absolutely no basis in fact.

The question I ask is what evidence exists to support this in any form or fashion other than pure hearsay?

I have seen at least 12 different copies for sale, making the figure extremely dubious in my mind.



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Comments

  • Different copies or 12 times it has been sold?
  • It was released in April 1979 according the IMDB in Australia - Wouldn't July be a little too late?
  • Charlie said:
    It was released in April 1979 according the IMDB in Australia - Wouldn't July be a little too late?

    Mad Max was classified and passed for release by the Australian Censor on the first of April 1979. I doubt very much if the film was, as IMDB states, released in Australia on the 12th of April 1979, being only 12 days later. The date of general release is obviously incorrect. I suppose possibly a preview screening was held on this the 12th explaining this date or as a lot of information is often is, just incorrectly recorded.The poster advertising the opening at the State Theatre on the 5th of July would be the Sydney first release date.
  • Charlie said:
    Different copies or 12 times it has been sold?


    Different copies. A little birdy told me you sneakily picked one up off ebay, plus the one currently being auctioned brings the total closer to 15. Obviously there must be others I don't know about, so realistically we must be at 20+ / 75-100.

    IMO, the hype is misleading and has grown to mythical status. Both the mauve 1sht & R80s photosheet appear less often.

    I like how they are apparently all slightly different in colour, suggesting some kind of hand-crafted exclusivity. Who has ever compared them all? I saw one that looked suspiciously faded.

    The "after hours print run" theory could explain the survival rate. Unfortunately, that would make every one a bootleg that never saw light of day in any Aust cinema!!



  • What the hell is an 'after hours' print run?
  • David said:
    What the hell is an 'after hours' print run?

    A bunch of elves broke into MAPS and got into the machinery!
  • Well, if anyone tires of theirs you know where I am...
  • edited May 2018
    Just noticed an orange MM has emerged and been put up for sale.
    Last year I found another one that has been stored away since 1979. The cinema employee took it from the George St cinemas in Sydney where he worked. 
    Still highly desirable, but is this poster actually any rarer than Aust one sheets for Moonraker, Halloween and Rocky II released in the same year? 
    You decide ...
  • I have had four different Mad Max orange one sheets and I know of others who have had them so I agree with Mark that it is doubtful that only 75 - 100 were printed. I think the mauve one sheet is becoming as hard to find as the orange one.
  • I believe the fellow who started the rumour had two orange one sheets himself.
    You might call that a vested interest. 

  • I wouldn't be surprised if he had more than that!!
  • Don’t ruin it for people that have one... :s My only concern is that I have seen many that don’t appear all that used. Could we have the number printed confused with the number of theaters that needed posters?
  • We should catalogue the sales here with photos when we find the time.
  • The four that I have had have been used with pinholes, etc. 
  • I remember a conversation I had with a dealer years ago and he didn't recall the orange version being the first to appear in cinemas. Just a reminder that it possibly could of been a re-issue because the film with such a low budget and didn't expect the amount of success. Therefore more were printed. Just a story but it seems plausible.

  • I thought the purple were first, the orange printed next cause it was so popular...and the blue were a later re-release?
  • Here is mine:


  • edited May 2018
    Here are the two from Cinemasterpieces that match Bruce's auctions exactly.  The third one Bruce sold went to a member here that use to post I think.




    s-l1600 Mad Max Cinemaster cinemaster2_madMax

    Bruce's


    Emovie_MadMax
  • Here is one of John's:


    MADMAXORANGE_MovieMem
  • Bruce had 3 (2 of which Dave is selling the third went into a collection) - 3
    John had 4 over time (any recall if they have been resold?) - 4
    Charlie - 1
    Heritage - 0

    So that is 8 - I am missing 7. Mark can you add yours?

    I have a feeling that many of these are being resold with the new movie and higher prices.  15% survival is still low for such a big movie.  The bigger question is where have all the purple ones gone...
  • New Farm Cinema:


  • One listed on eBay right now (but maybe that's what Mark was alluding to...)
  • There was a special poster I believe to have  been  a smaller sized daybill, printed in purple with the following wording printed on the bottom section of the poster -  ''Commences State Theatre July 5 & Village Parramatta & Blacktown July 19". The film had first opened in Melbourne on the 12th of April 1979 followed by Sydney on the 5th of July 1979. Doesn't the fact that this poster was printed in the same shade of purple indicate strongly the purple daybill and one sheet were the original ones used for the first release ? 

  • I think the important things to consider here is that the orange one sheet has been thought to be released first before the mauve version. What do you all think about that? Is there any evidence to prove that the orange one came first or did they just print two different colours for the original print run?
  • edited May 2018
    As stated previously, I have now seen at least 15 different copies over the years. My friend from George St cinemas still has his. Craig has one as well. One with a big corner chip sold on ebay years ago, so definitely + 3 to above tally.
    Unfortunately, Charlie, it's no holy grail. Just a later printing produced in the same quantity as other Australian one sheets of the period. The story is a ruse.
    There is no doubt in my mind that mauve came first. The lobby cards are mauve as is the media invite above. That was sent out to press all over Australia to attend advanced screenings in the different states. I have seen the letter that went with it. The tale about a tiny wilding poster ordered by George Miller is ridiculous. Whoever thought that up has a vivid imagination!
    As a bit of trivia, when I worked at the Aust Film Commission (now Screen Aust) there was a framed blue poster on display in the foyer.
  • For what it's worth the link Charlie shared opines that the mauve came first...
  • There is no way to distinguish, but I wouldn't be too quick to call the gloss daybills a re-release from '82. Moonraker, Friday 13th, Fame and many others around '79 - '80 were printed in runs of both matt and gloss paper. 
    I have never seen a blue matt daybill myself.
    A woman here in WA had the local media invite framed along with the accompanying letter. That's how I know what it is.
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