Dating the Snow White & the Seven Dwarfs Daybill
This is commonly referred to as an R58 - but I think not.
Hell, I love this poster, I actually own this one, it's been restored and it's now on my wall, but I don't think it's from 1958 at all.
The reason why it is dated 1958 is that the design is exactly the same as the re-release US Insert which of course is dated 1958, but the absolute earliest I can find a re-release of the movie here in Australia (from 1958 on) is 1966.
So unless better informed I would now like to suggest that the above poster is actually R66.
Yes-No?
0
Comments
"I agree the daybill is from the 1960s. The first two films from Walt Disney MGM signed up to release in Australia after the collapse of RKO distribution were Old Yeller & Perri plus 2 featurettes. Old Yeller was released in Australia in 1958 (IMDB INFO) & Perri in 1959 (The Film Weekly). Robert Burton Printers commenced printing daybills in Australia mid to late 1950s for film distributers including Columbia, Fox, Paramount & BEF. MGM daybills in 1958 until early 1960 were printed by Chromo Print. December 1959 Advertising & Commercial started to take over printing of MGM daybills.
This arrangement lasted only to early 1962 when Robert Burton Printers began printing MGM daybills for the first time in Australia. As there were a backlog of Walt Disney films (MGM had signed an agreement after the original agreement to release Walt Disney product on an ongoing basis) I believe MGM only got to re-release the 1958 US re- release of 1958 between 1962 and 1964. After that various changes occurred in the MGM logos in Australia, after 1964 would be ruled out. To sum up it is definitely is a early 1960s re-issue which I firmly believe (but no proof only years of daybill research) was re-issued by MGM between 1962 and 1964."
So this certainly seems to nail it to being exactly either 1962, 1963, or 1964!
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