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Ebays latest advertising campaign. Hump Month????

ebay Australia has had some strange advertising campaigns over the years but this one is really weird.

http://www.ebay.com.au/rpp/hump-month?_trkparms=clkid=6060680513495884974


Hump Month? I have never heard that expression used in Australia before. Does it have any relevance at all to Australians?

Comments

  • Hump day common, Hump month is a new one. I guess they were looking for a variation on EOFY
  • Engelbert Humperdinck, was he an Aussie?
  • David said:
    Hump day common, Hump month is a new one. I guess they were looking for a variation on EOFY

    I've never heard of the expression "hump day" in Australia either.
  • Hump day is Wednesday right, middle of working week, get over the hump...but without knowing one could interprete differently 
  • John said:
    David said:
    Hump day common, Hump month is a new one. I guess they were looking for a variation on EOFY

    I've never heard of the expression "hump day" in Australia either.
    Really? Hump Day is Wednesday, been around for quite some time
  • Well, its a new one for me!
  • Hump day for sure...used to look forward to hump day when I was working full time in the office...now the two monkeys keep me working 24x7, it's never ending so hump day has lost its meaning ;)
  • I love Humpp month


  • Technically we just experienced our annual Hump Day, other people might call it Winter Solstice, the shortest day of the year (In the Southern Hemisphere) - which means the days official start to get longer as we meander towards Spring & Summer.

    yay

    (Enjoy it while you can you Northern Hemisperites)
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